Breaking the Language Barrier: A Miami Honda Dealer

I recently found a site while searching for a dealership in the Miami area that brought to mind the importance of your websites audience. My frequent travels to Miami have made me aware of the large Spanish community. Potamkin Honda, a Miami Honda dealership is right on the money when it comes to breaking the language barrier. Though I am not usually a fan of splash
pages it works really well for this site. Right away the graphic elements make me feel like I'm cruising the strip of Miami in a brand new Honda. If my native language was Spanish I would feel welcomed by this dealership and assume I could easily converse in my preferred language upon arrival. The buttons are big and bright and the user is one click away from the dealerships inventory. Unlike many dealer websites this page contains a ton of content to let visitors and the search engines know what they'll find inside.

Upon entering the English version of the site I was impressed by the clean layout. I find many dealer websites to be in your face and distracting. Right off the bat I can build and research a car and see exactly what the vehicle looks like. If I see the car I want in one click I'm at your inventory. The navigation is very easy to use and and it appears that everything on the site is within three clicks from the index. Overall I'd say this is an excellent example of what a good dealer website looks like. Big ups to this Miami Honda dealer!